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Ultimate Nutrition was
founded in 1979 by Victor H.
Rubino. At the time Victor was
one of the top amateur power
lifters in the United States.
Driven by a goal to become the
best, Victor knew that
supplements were the key to
increasing his performance
through increased strength and
faster recovery. Not satisfied
with the current supplements
that were available to him the
1970's and being a biochemist
himself, Victor decided to
launch his own company Ultimate
Nutrition. Victor's goal was to
create high quality, highly
researched products at an
affordable price for everyone.
In the late 1970's and early
1980's Ultimate Nutrition was
among the first companies to
have Amino Acid tablets, protein
powders, carbohydrate powders,
and various types of Fat
Burners. By the late 1980's and
early 1990's Ultimate Nutrition
launched several legendary
products such as Sports
Energizer, an electrolyte fueled
ready to drink beverage that
came in 10 flavors and in a
glass bottle. By the mid 1990's
Ultimate Nutrition again was on
the cutting edge as we were one
of the first companies to come
out with Whey Protein powder in
a bottle.
Today, Ultimate Nutrition
continues to excel with a wide
range of products including
Muscle Juice, Ultra Ripped
Thermogenic Fat Burners, Prostar
Whey, Massive Whey Gainer, Horse
Power, Creapure, Glutapure, and
now ISO SENSATION. After 5 years
of research ISO SENSATION raises
the bar in the whey protein
isolate market. Each bottle
contains 100% IsoChill whey
protein isolate. IsoChill is a
functional whey protein isolate,
processed by a novel ultra-low
temperature microfiltration
process to contain a full
balance of undenatured bioactive
whey proteins including
immunoglobulin (IgG),
lactoferrin (Lf), and
glycomarcopeptide (GMP). It is
derived from sweet whey,
membrane-filtered and
spray-dried by indirect heat to
ensure the highest product
quality.
Sadly, Victor Rubino died in
March of 2003. However, Ultimate
Nutrition is still owned and
operated by the Rubino family to
this day. Our commitment to
Victor's vision remains the
same, to create high quality,
highly researched products at an
affordable price for everyone.
Click here for a tour of our
Headquarters and Manufacturing
Facility.
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